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About us | Efffective.com design

About us

Web Design

Our team of website developers and web designers, have had many years experience in delivering beautiful and effective websites that help promote businesses of all shapes and sizes.

We believe first impressions count and when it comes to the internet your first impression may be your only impression!

You need to remember your our website is not just an advert, it’s a representation of your company. A poorly built and cheap looking website will reflect badly on your business; whereas a professional, well designed and easy to use website will give users the best representation of your company.

We believe that if you care about who you are and what you do, you’re the kind of person we want to work with.


The Process

Planning: Every website requires some level of planning, among other things this enables us to establish top-level and local navigation for the site and for dynamic sites that may require databases; ultimately we need to establish their functional specifications.

Design: Once the pre-planning is complete and taking on board any preferences you may have with regards to colours, layout etc., our team begin the process of designing your website using various software packages including industry standard Adobe Photoshop, Illustrator and Fireworks (graphic design programs).

We research photos and progress the design with the client until they are happy, once the design has been approved we begin the process of coding the design.

Why not take a look at our web design portfolio for examples of our work and client testimonials.

Coding: When we build your website we take into consideration accessibility and usability issues and make sure your website meets specifications and guidelines set out by the World Wide Web Consortium (www.w3c.org). This means writing the code in XHTML (Extensible HyperText Markup Language) and using CSS (Cascading Style Sheets) to apply styles.

Optimising: We also make sure your website is search engine ready using optimisation techniques to ensure your website is visible to the internet from the day it goes live.

These techniques include meta tag creation, keyword analysis and generation, optimised coding and search engine submission.

We also offer additional, after sales optimising and internet marketing services to help your website receive quality traffic; visitors to your website.